5 expert quotes on employee advocacy

[fa icon="calendar'] 01/11/17 11:17 / by Mark Henshall posted in advocate marketing, social media advocacy, employee advocacy, quotes, employee advocacy quotes, employee advocacy tools, employee advocacy programme, employee advocacy platform, employer branding, social media marketing


Employee advocacy online is transforming the way we think about peer-to-peer influencer marketing and how the people who know your products and services best can give you a huge competitive edge.

An army of engaged employees amplifying your key messages in a personal way, that is relevant and resonates with their trusted networks, is driving leads and conversions as never before.

Here's 5 expert quotes on employee advocacy.

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7 expert quotes on the new era of influence

[fa icon="calendar'] 25/10/17 16:33 / by Caroline Jory posted in WAVE 2017, social media brand advocacy, influencer marketing, WAVE 2017 Summit, employee advocates, quotes, doug kessler, Minter Dial, Andrew T Stephen, Dave Kerpen, Dinah Alobeid, Rick Wion, Jay Bear, Influence 2.0, employee advocacy, employee advocacy programme, employee advocacy platform, employee advocacy tools, employer branding


We are now in a new era of influence. Influence 2.0 reflects the changing attitudes to influencer marketing – where customers and employees are valued as driving authentic brand awareness and engagement. Trust is critical in developing sustainable influence, and customers and employees have a high degree of trust within their personal networks.

In the quotes below, we take a snapshot of 7 leaders in the field to get a sense of the opportunities and challenges ahead.

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