DO THINGS THAT MAKE A DIFFERENCE

5 ways to transform your employee advocacy programme in 2019

[fa icon="calendar'] 19/12/18 12:03 / by Caroline Jory posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech, 2019

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While there have been a number of debates this year on LinkedIn and Twitter about how to do employee advocacy well, one of the biggest shifts I've seen over recent months is the general consensus that employees know their company, products and services better than anyone.

By empowering employees to advocate for their company – not to be a voice box, but to genuinely share  their expertise and insight, cultural insights into working life, career stories and jobs – you will significantly increase authentic reach, engagement and trust around your brand, as well drive up employee engagement.

See the Qubist technology behind successful employee advocacy programmes  globally

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How Employee Advocacy makes a huge impact on talent acquisition

[fa icon="calendar'] 20/11/18 18:06 / by Caroline Jory posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech, recruitment, recruitment process, Talent acquisition

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An employee advocacy programme can fundamentally transform the recruitment process and your ability to attract the best talent on the market, and hold on to them.

At Qubist, we've seen this success first hand across multiple sectors and below is  snapshot of some of the media coverage we've had explaining how employee advocacy can deliver sustainable results with the right tech and methodology.

See the Qubist technology behind successful employee advocacy programmes  globally

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5 ways to drive a successful employee advocacy programme

[fa icon="calendar'] 21/08/18 11:42 / by Caroline Jory posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech

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What makes an employee advocacy programme successful in the long run?

To make sure your new programme starts very strongly and then continues to grow and deliver sustainable results, take a look at Qubist's insights on how to drive a successful employee advocacy programme below.

See the Qubist technology behind successful employee advocacy programmes  globally

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Why employee ambassadors are key to success in employer branding

[fa icon="calendar'] 18/10/17 14:23 / by Nigel Cooper posted in WAVE 2017, social media brand advocacy, influencer marketing, WAVE 2017 Summit, employee advocates, early bird tickets, charu malhotra, employer brand, employer branding, employee advocacy, employee advocacy programme, employee advocacy platform, employee advocacy tools, HR Tech, social media marketing

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Charu Malhotra is a leader in employer branding marketing. Currently at Ferrero, Charu has
led on employer brand strategy for the likes of Unilever, BP and Primark. We caught up to
talk about how brands are putting their employees at the heart of employer branding
strategies and shaping the future of the way organisations look at HR and recruitment.

Qubist powers global brands. Get in touch for a demo.

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How General Electric empowers their employee brand ambassadors to build a global employer brand

[fa icon="calendar'] 16/10/17 12:53 / by Andrew Seel posted in WAVE 2017, social media brand advocacy, influencer marketing, WAVE 2017 Summit, employee advocates, general electric, employee advocacy platform, employee advocacy programme, employee advocacy tools, HR Tech, employer branding

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General Electric has earned a reputation as one of the very best examples of employer branding in the world. We talked to Shaunda Zilich, Global Employment Brand Leader at General Electric to find out more…

Qubist powers global brands. Get in touch for a demo.

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Why the future of Influencer Marketing lies with your customers and employees

[fa icon="calendar'] 09/06/17 10:11 / by Caroline Jory posted in advocate marketing, WAVE 2017, customer advocacy, employee advocacy, employee engagement, social media advocacy, social media brand advocacy, Customer engagement, influencer marketing, employee advocacy platform, employee advocacy programme, employee advocacy tools, HR Tech, employer branding

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To date, Influencer Marketing has been about Chief Marketing Officers – and their boards – wanting BIG Influencers in their marketing stack: the bigger the better…

Today, things are shifting. Could our love affair with Youtubers and Instagrammers with huge reach even be waning?

In our new, wide-open, social world – and amidst global concerns generally, surrounding transparency, accountability, trust – we’re convinced the future of Influencer Marketing lies elsewhere. Tomorrow’s key Influencers could well be your own customers and employees.

Getting started in employee advocacy? Find out more here.

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Qube launches new White Paper: The Next Evolution of Influencer Marketing

[fa icon="calendar'] 06/06/17 12:32 / by Nigel Cooper posted in WAVE 2017, employee advocacy, employee engagement, social media brand advocacy, Customer engagement, influencer marketing, WAVE 2017 The Influencer Marketing Summit, white paper, employee advocacy platform, employee advocacy tools, employee advocacy programme, HR Tech, employer branding

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We’ve just released a new White Paper ‘The Next Evolution of Influencer Marketing: 32 Big Brands that are Switching on their Customers and Employees

In it, we discover how this new form of Influencer Marketing is important and gaining momentum across multiple sectors.

How brands are making their customers and employees central to a reimagined marketing approach.

Qubist powers global brands. Get in touch for a demo.

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Influencer Marketing 2.0: Four ways employee and customer influence rocks

[fa icon="calendar'] 26/05/17 15:42 / by Nigel Cooper posted in advocate marketing, WAVE 2017, employee advocacy, employee engagement, social media advocacy, social media brand advocacy, Customer engagement, Customer Experience, brand identity, influencer marketing, employee advocacy tools, employee advocacy programme, employee advocacy platform, HR Tech, employer branding

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The next evolution of influencer marketing is about customers and employees.

Reaching consumers is becoming increasingly difficult. The answer lies in your customers and employees - research shows they are the most trusted sources of information about a brand. We are in a new era of influence. Let’s call it Influencer Marketing 2.0.

Below we look at how influencer customer marketing and employee engagement can drive brand awareness and lift sales. Why it simply rocks.

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Why do advocates share?

[fa icon="calendar'] 24/05/17 16:30 / by Caroline Jory posted in advocate marketing, WAVE 2017, customer advocacy, employee advocacy, employee engagement, social media advocacy, social media brand advocacy, Customer engagement, Customer Experience, social sharing, employee advocacy platform, employee advocacy programme, employer brand, HR Tech, employee advocacy tools

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We’re often asked this question.

What’s behind the motivation or need to share something? Brand advocacy obviously relies on that human impulse to share, but how can we understand what’s at its core, especially through social media?

Brian Solis said: "Social media is less about technology and more about anthropology, sociology, and ethnography." We think that’s bang on - tech has only accelerated behaviour that's already present.

So, let’s look at what’s going on here…

Qubist powers global brands. Get in touch for a demo.

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How do I learn more about Qubist?

[fa icon="calendar'] 10/05/17 07:50 / by Mark Henshall posted in advocate marketing, social media advocacy, demo, request a demo, employee advocacy, customer advocacy, employee advocacy tools, employee advocacy platform, employee advocacy programme, HR Tech, employer branding, social media marketing

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The best single way to learn about our employee advocacy platform is to request a demo.

We’re here to walk you though the benefits of Qubist in order to start your employee advocacy programme quickly and for maximum impact.

We’ll support you every step of the way, so you can discover how to tap into the commercial potential of employee advocacy.

Get in touch today, we’d love to talk. Give us a call on: +441273 689672.

Qubist powers global brands. Get in touch for a demo.

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