DO THINGS THAT MAKE A DIFFERENCE

5 ways to transform your employee advocacy programme in 2019

[fa icon="calendar'] 19/12/18 12:03 / by Caroline Jory posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech, 2019

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While there have been a number of debates this year on LinkedIn and Twitter about how to do employee advocacy well, one of the biggest shifts I've seen over recent months is the general consensus that employees know their company, products and services better than anyone.

By empowering employees to advocate for their company – not to be a voice box, but to genuinely share  their expertise and insight, cultural insights into working life, career stories and jobs – you will significantly increase authentic reach, engagement and trust around your brand, as well drive up employee engagement.

See the Qubist technology behind successful employee advocacy programmes  globally

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How Employee Advocacy makes a huge impact on talent acquisition

[fa icon="calendar'] 20/11/18 18:06 / by Caroline Jory posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech, recruitment, recruitment process, Talent acquisition

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An employee advocacy programme can fundamentally transform the recruitment process and your ability to attract the best talent on the market, and hold on to them.

At Qubist, we've seen this success first hand across multiple sectors and below is  snapshot of some of the media coverage we've had explaining how employee advocacy can deliver sustainable results with the right tech and methodology.

See the Qubist technology behind successful employee advocacy programmes  globally

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5 ways to drive a successful employee advocacy programme

[fa icon="calendar'] 21/08/18 11:42 / by Caroline Jory posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech

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What makes an employee advocacy programme successful in the long run?

To make sure your new programme starts very strongly and then continues to grow and deliver sustainable results, take a look at Qubist's insights on how to drive a successful employee advocacy programme below.

See the Qubist technology behind successful employee advocacy programmes  globally

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Can we run our employee advocacy programme in different languages?

[fa icon="calendar'] 11/07/18 13:17 / by Nigel Cooper posted in social media brand advocacy, employee advocates, employee advocacy tool, HR, HR software, employee advocacy, Languages, Multi-language

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Global organisations can expect the best employee advocacy platforms to offer multiple languages to activate advocates internationally and drive global reach and relevance.

Having a mobile-first, multi-language employee advocacy app means you bring together a disparate workforce and maximise access to relevant content. Here are a few more things to know before starting your employee advocacy programme.

 Getting started in employee advocacy? Find out more here.

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Is an employee advocacy programme an alternative to our Intranet?

[fa icon="calendar'] 04/07/18 15:00 / by Caroline Jory posted in social media brand advocacy, influencer marketing, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, disparate workforce, internal comms, employee comms, Intranet

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Only 13% of employees use a company intranet according to research by Hinge & Social Media Today, a statistic that reflects the problem enterprise businesses are having in communicating with a disparate workforce. Impacting all sectors from fashion retail and supermarkets through to auto, finance and travel, using new tech solutions to communicate consistently and efficiently with staff is a growing concern for the C-suite.

If your intranet isn’t helping employees connect and engage with your organisation, it will impact productivity, culture and ultimately turnover.

Productivity improves by 20-25% in organisations with connected employees according to The McKinsey Global Institute - that equates to revenues worth $1.3 trillion per year.

Below we take a look at why you should consider an employee advocacy programme as an alternative to an Intranet to build better workplace communications.

 Employee Advocacy – How it brings together a disparate workforce

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NEW Webinar: Why will candidates choose you? How employee advocacy is creating a revolution in talent acquisition

[fa icon="calendar'] 15/06/18 14:48 / by Caroline Jory posted in employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, recruitment, Talent acquisition, recruitment process, candidate process, HR

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We’re excited to announce that in our next webinar Robert Peasnell, MD, TMP Worldwide will join Andrew Seel, CEO at Qubist to discuss how organisations can influence today’s job applicants to choose you.

The live webinar ‘Why will candidates choose you? How employee advocacy is creating a revolution in talent acquisition’ will take place 3rd July, 4pm (BST), 8am (PT), 11am (ET).

The webinar will discuss who influences the people you’re trying to reach, explore various case studies from Qubist and TMP Worldwide, and how working with employee advocates helps enterprise businesses gain a competitive advantage.

To attend the webinar, register your interest here

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Can we run our employee advocacy programme in different languages?

[fa icon="calendar'] 05/06/18 11:07 / by Nigel Cooper posted in social media brand advocacy, employee advocates, Talent acquisition, recruitment, employee advocacy tool, HR, HR software, employee advocacy

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Global organisations can expect the best employee advocacy platforms to offer multiple languages to activate advocates internationally and drive global reach and relevance.

Having a mobile-first, multi-language employee advocacy app means you bring together a disparate workforce and maximise access to relevant content. Here are a few more things to know before starting your employee advocacy programme.

 

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Employee Advocacy: How it helps bring together a disparate workforce

[fa icon="calendar'] 25/05/18 11:51 / by Caroline Jory posted in social media brand advocacy, influencer marketing, employee advocates, brand advocates, advocate marketing, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, disparate workforce, internal comms, employee comms, HR Comms

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Colleagues who are not office-based present a challenge to any company looking to keep all their staff connected, engaged and empowered.

Making sure employees are informed and receive consistent communication is a key benefit in adopting an employee advocacy programme. Below we offer some expert guidance on how Qubist has helped clients bring together and motivate a disparate workforce for measurable results.

 Our employees share already - why will an advocacy tech platform help?

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Employee Advocacy: Where do we get content for our advocacy programme?

[fa icon="calendar'] 15/05/18 16:04 / by Andrew Seel posted in social media brand advocacy, influencer marketing, employee advocates, Influencers, advocacy marketing, content marketing, content creation, employee advocacy platform, employee advocacy, advocate marketing

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This is one of the most frequent questions we get asked from clients starting an employee advocacy programme. The good news is there is a minimum of resource and time needed to create content that is effective and there is a huge amount of existing content you’ll be able to use for your employees to get going. Sound good? Let’s get started.

A significant amount of content relevant to employee advocates can be sourced from existing content that can be re-used in your programme, whether you want to use it to drive your marketing strategy or for talent acquisition.

See 'Employee advocacy success: What type of content will advocates share?'

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Employee Advocacy Programmes: What data do we get to measure progress?

[fa icon="calendar'] 09/05/18 14:47 / by Caroline Jory posted in social media brand advocacy, influencer marketing, employee advocates, brand advocates, advocate marketing, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, data, ROI, Measurement

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One of the biggest benefits of running a tech-driven employee advocacy programme is the ability to harness relevant, real time data to build a commercial advantage. Working with leading UK brands, we understand the importance of being able to access and measure data in real-time to drive sustainable results.

Below we give some expert guidance on what kind of data you should be looking to have access to when you start your employee advocacy programme and why this functionality is critical to drive outcomes that tie back into wider business objectives.

Qubist powers global brands. Get in touch for a demo.

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