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WAVE 2017
employee advocacy
employee engagement
social media brand advocacy
influencer marketing
Home retail
retail
ZMOT
customer journey
online reviews
Customer engagement
Home retail: How Word of Mouth Marketing helps sell higher-ticket items
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Home retail: How Word of Mouth Marketing helps sell higher-ticket items
Everything’s changed. We used to talk, as marketers, about a ‘path to purchase’. Even that thinking ...
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How Icelandair uses employee engagement to improve customer service
Icelandair is capitalising on its innovative buddy system (featured recently in a Qubewhite paper) t...
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