Qubist Blog

All Posts

Can we run our employee advocacy programme in different languages?

Global organisations can expect the best employee advocacy platforms to offer multiple languages to activate advocates internationally and drive global reach and relevance.

Having a mobile-first, multi-language employee advocacy app means you bring together a disparate workforce and maximise access to relevant content. Here are a few more things to know before starting your employee advocacy programme.

 Getting started in employee advocacy? Find out more here.


Multi-language for maximum growth

An employee advocacy programme that works as well for French, German and Chinese native speakers as English speakers, will give your company a huge advantage in reach, engagement and the new business it generates.

How do you increase your marketing reach in Spain, for example, if you have no Spanish functionality in the programme, or increase talent acquisition in China with no relevant, accessible content for a Chinese audience?

Qubist Tip: Running an employee advocacy programme in different languages requires an agile content approach in order to make it relevant to the audience. Qubist’s experience covers Europe, Africa and Asia including China. 

Employee Advocacy – How it brings together a disparate workforce

Easy for employees and admins

Giving all employees access to the content they want in their preferred language communicates the brand vision effectively, helps raise awareness of your EVP and allows colleagues to be passionate about their role in driving the brand forward.

For admins, content in their native language simplifies management.

Qubist Tip: Make sure your employee advocacy app is set up for Android and IOS as well as the desktop version – your employees will undoubtedly have a mix of devices and operating systems, so this is a must-have feature.

The Qubist employee advocacy platform and proprietary Advocate Experience Management methodology allows global brands and businesses to quickly scale measurable word-of-mouth and achieve sustainable results.

Learn more about Qubist: Request a demo today



Interested in learning what the Qubist platform and our Advocate Experience Management methodology can do for your brand? Get in contact and request a demo today.





Related articles

Qube_blogROIBeyond Paid Media: How employee advocacy drives ROI

Employee Advocacy | 3 min read | Read now 




Qube_wantblogEmployee advocacy success: Who to recruit as your first advocates?

Employee Advocacy | 3 min read | Read now




How Iceland Foods increased brand awareness and growth through their employee advocates 

Employee Advocacy | 6 min read | Read now 



 Qube_blogtalent-1We want to reach a new talent pool – can employee advocacy help?

Employee Advocacy | 3 min read | Read now 




Nigel Cooper
Nigel Cooper
CPO of Qubist, writer, dog owner, father and smirker.

Related Posts

John Lewis & Partners sign Qubist for innovative partner advocacy programme

Following a successful pilot, Qubist, the leading Employee Advocacy app, today announces that John Lewis ...
Continue Reading

Brand marketing as you know it is dead: why dark social demands a new approach

Marketing is undergoing a transformation in 2019 that is set to be one of the biggest seismic changes we’...
Continue Reading

5 ways to transform your employee advocacy programme in 2019

While there have been a number of debates this year on LinkedIn and Twitter about how to do employee advo...
Continue Reading